Tuesday, June 15, 2010
Christian Theatre
Wednesday, June 9, 2010
What is your assessment of these trends?
After doing research on the traffic specific to the top websites in my business market, most of the traffic seams to be visitors who visit the site quickly. In my research, I found that people are making visits to the sites to check out the shows that are running and to check ticket prices.
Based on the information you collected, how would you generally describe
your industry’s target audience?
My industries target market audience seems to be women and children. Women specifically due to the types of shows that are being produced.
Tuesday, June 8, 2010
IMO Assignment 1
Briefly introduce your business concept and define how you make money; who pays who and for what?
My business is an environmentally sustainable theatre company based out of Birmingham, AL. We are a Christian based theatre company that is dedicated to producing realistic theatre with a Christian based message. We make money through our ticket sales, company rentals and our traveling theatre group (MOD Squad).
What are the final 5 keywords you selected? Briefly (1-2 sentences) describe why you feel each keyword/phrase is right for your business.
Who are the top-ranked websites for each of your final keywords?
o These are your keyword competitors: Based on your readings, how difficult to you feel it will be to out-perform these websites in order to rank number 1 for each of your keywords?
o Support your conclusion (1-2 sentences)
· Alabama Theatre
· Birmingham Children’s Theatre
· Red Mountain Theatre
I do not believe that it will be difficult to rank number one among these competitors because I am targeting a different, specific demographic. Our demographic is specifically Christian theatre patrons. Although every patron who attends the performances of the listed competitors, none of their shows cater to the Christian demographic that is present in the state of Alabama.